Custom AI Tool Creation for Marketing Teams
Turn AI from a nice-to-have side project into a core component of your day-to-day marketing team workflow —in just 2 weeks.
Why You Can't Wait
AI is happening fast. Really fast. If your small-to-midsize marketing org hasn't yet scaled AI, you need:
A Strategic Partner
A partner to map workflows, identify high value AI use cases, and implement quickly.
Solutions You Can Rely On
Custom AI assistants for product marketing, content, growth, messaging and sales.
Process Optimization
Streamlined processes that free your team from repetitive tasks.
How I Help
Diagnose High-Impact Use Cases
I embed AI into your marketing stack by identifying the most valuable opportunities for automation and enhancement.
Build Custom Assistants
Create tailored AI solutions designed specifically for your marketing team's unique needs.
Upskill Your Team
Provide training and support to ensure sustainable results using readily available, cost-effective tools.
Custom AI Assistants I Build
Using tools like these, I can build AI assistants (otherwise known as CustomGPTs or Prompts) your team can login daily and use to produce the items listed below that have been trained on your brand voice and tone, buyer personas, customer data, market research, and any other data you want to feed it!
Strategy & Planning
- CMO Advisor: "virtual CMO" campaign feedback
- Launch Planner: turnkey GTM playbooks (tactics, budgets, timelines)
- Executive Summaries: one-page, board-ready overviews
Research & Insights
- Market Insights Assistant: trend alerts & opportunity scans
- Research Assistant: keyword strategies & web-findings summaries
- Competitive Analysis Bot: feature & positioning comparisons
- Archive Researcher: on-demand content library summaries
- PR Sentiment Analyzer: sentiment breakdowns & key quotes
Audience & Content Creation Assistants
Audience Segmentation
- Audience Segmenter: cluster and profile your ideal customers
- Lead Scorer: explainable lead ratings with follow-up playbooks
Content Creation
- Idea Generator: story angles and pull-quote extractors
- Content Converter: blogs, social posts, emails from existing assets
- Case Study Writer: polished customer-success narratives
Copy & Communication
- Copy Creator: scalable, on-brand product descriptions
- Newsletter Summarizer: concise, ready-to-publish digests
- Tone Coach: replicate your unique brand voice
Email & Sales
- Email & Sales Sequencer: full nurture flows, customer comms, multi-step sequences.
- AiSDR Outbound Sales Sequence Setup: configure and optimize AI-driven outbound cadences
Campaign & Communications Assistants
Release Comms Generator
Launch emails, in-app banners, LinkedIn posts
Social Reply Assistant
Brand-aligned comment responses
Translator
Context-preserving translations
Sales Enablement & Analytics Assistants
Sales Enablement
- Enablement Coach: automated battle-cards & objection scripts
- Collateral Reviewer: persona-tailored material feedback
- Win/Loss Analyzer: deal insights with actionable tips
Analytics & Reporting
- Data Insights Bot: turn raw data into clear next steps
- Performance Analyzer: KPI deep-dives with optimization ideas
- Traffic Insights Assistant: channel breakdowns & trend spotting
Operations & Admin
- General Assistant: on-demand product/process Q&A
- Meeting Briefing Assistant: daily calendar briefs with attendee intel
Team Enablement
Intensive prompt-engineering workshops
Hands-on training to master AI interaction techniques
IT security collaboration
Collaboration with IT to secure data and prevent unintended model training
Data integration partnerships
Partnering with ops and martech owners (e.g., HubSpot CRM) to provision data access.
Tools & Platforms I've Mastered
Ready to Make AI Your Secret Weapon?
Book a 20-minute consultation
Get started with a quick discovery call
Identify your AI opportunities
Discover your highest-impact use cases
Transform workflow
Custom assistants in <2 weeks
Loading...
Alecia OBrien B2B Growth & Product Marketing Consultant. Ottawa, Canada. Copywright 2025. All Rights Reserved